NZL is a next-generation digital marketplace that turns everyday shopping into an interactive, opportunity-driven experience. Through reverse auctions, live price reductions, competitive bidding, and group purchasing, customers can discover products and services at attractive prices while sellers compete for their business. Designed around speed, convenience, and transparency, NZL introduces a smarter approach to digital commerce.
Traditional e-commerce platforms rely on fixed pricing and predictable shopping experiences, offering limited opportunities for interactive savings. The challenge was to create a scalable digital marketplace that connects buyers and sellers, simplifies competitive pricing, and makes every transaction engaging, transparent, and rewarding.
The solution
We developed a modern reverse auction and marketplace experience combining real-time price drops, competitive seller offers, group purchasing, personalized price alerts, and streamlined shopping journeys. The platform brings dynamic pricing and intuitive digital commerce together, creating an engaging environment for smarter purchasing decisions.
Inside the experience.
Explore the project’s screens and detail views.
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Notable features.
Real-Time Reverse Auctions
An interactive shopping experience where product prices decrease dynamically, allowing customers to monitor live offers and choose the right moment to purchase.
Competitive Vendor Bidding
A request-based marketplace where customers can submit their requirements, receive competitive offers from vendors, and select the most suitable deal.
Smart Price Target Alerts
Personalized price monitoring that notifies customers when their desired price is reached, helping them discover opportunities without constantly checking the platform.
Group Buying & Collaborative Savings
An innovative purchasing experience that allows multiple shoppers to join deals and unlock exclusive discounts when participation targets are achieved.
Live Deals & Countdown Experience
Dynamic countdown timers, limited product availability, and real-time price updates create an engaging, time-sensitive shopping environment.
Secure Checkout & Order Tracking
A streamlined purchasing journey with supported digital payment methods, order confirmations, and delivery tracking for a convenient shopping experience.
Technologies chosen.
React
TypeScript
Flutter
iOS
Android
Node.js
PostgreSQL
Redis
Project palette.
Midnight Navy#111B35
NZL Pink#EC347B
Electric Purple#7654D6
Vibrant Blue#3478F6
Success Green#22B784
Pure White#FFFFFF
Cloud Grey#F3F5F9
Soft Pink#FCE8F0
Case study by Design By - Shailash Singh, Developved By - Devi Singh, Shailash SIngh, Aman Neema
The client’s perspective.
In their own words.
Their team understood the complexity of real-time pricing, competitive bidding, and digital commerce, transforming these ideas into an intuitive and engaging experience.
React
TypeScript
Flutter
Node.js
PostgreSQL
Redis